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Aielyn said:
slowmo said:
The joys of a forum are that you can read into my statement whatever you like

Someone in my comapny's marketing department recently sent a poster throughout the company with the phrase "have your photograph proffessionally taken".  It's somewhat of a huge blunder to spell professionally wrong but had this mistake been made by most people in their daily work it would not have been published for hundreds of people to see.  The problem with PR is that your every mistake can be in the public eye and it's hard to not appear incompetent when people think it's such a simple job to get right.  I think most PR people are competent but it's just a lot easier for them to drop a blunder that is noticed by others and unfortunately there is nowhere to hide if you do.

There's a big difference between typographical errors that make you look bad and a statement that specifically goes out of its way to say "we're not going to comment on this part of it". While they may have failed to recognise that it actually confirms something, they couldn't possibly have missed the option of rejecting the premise - it's one of the most elementary methods of PR.


They had nothing to reject though as they've announced nothing and they've clearly stated they don't coment on rumour.