Coca-Cola on 20 February 2008
I found this article that says an "insider" at Microsoft confessed that 360 will have BR by May.
http://www.theinquirer.net/gb/inquirer/news/2008/02/19/xbox-360-blu
I don't know if it's true but Microsoft is up to something - there's definitely a shortage of 360 - maybe getting ready to bring out their next SKU.
From the article: In all fairness, La Vole’s, “we’re committed to the HD-DVD camp” argument didn’t fly (or is this 20/20 hindsight?) – the fact that Xbox 360 didn’t ship with a HD-DVD unit was a dead giveaway.
