Microsoft Studios’ creative director defends always-online Xbox 720

[VGKing]

Surprised no one has said this yet but WHAT IF THE NEXT XBOX REALLY IS JUST LIKE A CABLE BOX AND IS SOLD WITH A CONTRACT/SUBSCRIPTION? That's the only way that "always-on" makes sense.

This is probably even worse though as it means the only way to buy the next Xbox is to get into a contract with Microsoft.