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Dogs Rule said:
 

All very good points. My question would be are they willing to make the preemptive strike. I think they'd be best off waiting for MS to make their cut, then match it. If Sony goes first, and MS's is bigger than anticipated, Sony might have to cut again. So I say let MS show their hand first.

Hopefully the cuts come before March 11th for the PS3 40GB since that's when the price match runs out on my second unit.


Absolutely, Sony knows they have to drive the prices down as soon, and as fast as possible, you CAN'T have this many familiar hitters showing up in one year and not be prepared. GTA + GT5 + FFXIII + MGS4 + KZ2 <- not necessarily good but MUCH hyped, LBP <- ditto, and Resistance 2 ON TOP OF THE FACT that Toshiba just dropped out of the format war.

The way I see it, Sony's got the price of the unit down, they have the software to pull it's weight in gold, the competion on the movie front just gave them right of passage, they essentially have nothing but open road for miles to come, if they lowered the price, they'd be setting themselves up for insane amounts of success, a MINOR hit to hardware they might already be making profit on would be a drop in the bucket compared to the value of opportunity. 



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