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My eye opening experience was visiting cousins last year and the teenage boy had an X-Box 360 with

Call of Duty: Modern Warfare, Call of Duty: Black Ops, Call of Duty: Modern Warfare 2, Call of Duty: Modern Warfare 3, Gears of War, Gears of War 2, Gears of War 3, Halo 3, Halo Reach, Halo: ODST, Madden 2010 and Madden 2012

That was the whole library and I just remember thinking "If this is the next generation of gamers, we have absolutely nothing in common" which is baffling to me that the market has grown so large whole segments of it elude me.