They could be a very profitable software developer. The hardware business is just not for nintendo. The past few years haven't been great - even with success came an eventual implosion of the company.
It's just obvious that they are behind the times, and unwilling to enter the post-smartphone world. Their hardware strategy has just been a blind shot in the dark. It all goes back to that ridiculous thing nintendo stated prior to the wii launch. Something to the extent of "We aren't directly competing with Sony or Microsoft." Clearly they are, but their only available strategy is to 'innovate' themselves ahead of the pack. Got lucky with wii-- no longer a reality.
Btw, I'm pretty sure this developer cold shoulder that nintendo is getting probably has something to do with devs not being fans of the original wii. The hardware limitations that nintendo tried to impose this generation.-- Now we see devs, finally comfortable with giving their 'one-finger salute' to nintendo lol.
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