At some point these publishers need to evaluate the cost-benefit analysis with some of these games and not gamble something like Dead Space 3 and hope it get 4-5 million in sales. That's unrealistic, given how little buzz the game had prior to launch. The gaming press and the public had little interest in Dead Space 3 and it was very apparent prior to launch that the game wasn't going to have much of an impact.
EA isn't giving gamers what they want, clearly, given these sales. I mean I think that's pretty much a given at this point. I don't know if it's that Dead Space simply isn't a popular franchise anymore, or that EA has ruined the brand, or something else entirely, but clearly there is a disconnect between EA's expectations of the game and the press'/public interest in it.