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Deyon said:

If the next gen consoles are easier to develop for (PS4) why raise the price? I don't get it.

they are afraid to take risk as a 1 trick pony, and i'm not just talking about COD either. from a business perspective they'er just trying to protec their bottomline. although COD makes that for them. 

 

then again BasilZero's post says it best.