Xbox 720: EA & Microsoft to announce exclusivity deal at April reveal – rumour

[Veknoid_Outcast]

Talal said:
Why not create new studios with that money. I wouldn't be happy if that were true. I can accept exclusive DLC but full games is too much.

I was just about to write the same :)

It makes a lot more sense in the long term to invest in first-party software rather than lease some high-profile EA titles for a few months.