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Lawlight on 19 February 2013
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fordy said:
Lawlight said:
fordy said:

So if Sony decides to sell the console for a loss for initial rampup, where do you think the money incurred from loss from manufacturing is going to come from?

R&D is done yes, but it takes a LOT of money to manufacture MILLIONS of consoles...


I don't know - where did the money to buy out Gaikai, Sucker Punch and Media Molecule came from? Did you carry out events so get investors on board?

Was this back when Sony's credit rating wasn't at such dangerous levels?


It was after their credit rating was slashed to BBB. But 4 months before it was set to "Junk" status. After that Sony announced multiple products since then including their 4K TVs and their new Xperia smartphones and tablets. Where did that money come from?