| fordy said: Sony has strategically set a meeting for Feb 20th for a reason, and it's not just the PS4. However, the final outcome of the PS4 details may be determined by it. It's main focus is to get investor interest, and advertise something that could give a reasonable return on investment. The strategy is, depending on how much investor support they can collect, they'll have a better idea in time for E3 where they can announce things such as the price. There is a reason why Sony is hyping this meeting up like anything. Investors are incredibly wary towards the gaming market at the moment. Too many gaming industries closing, quite a few high-cost develoment titles failing to get their money back. It is a pretty cautious time to be investing in the gaming industry, and Sony know it. Sony does not have enough capital to throw around on making a loss per console, and with it's recent financial difficulties (low stock price, issuing high risk bonds), investors may be a little too wary to invest in a business proposal from Sony that's designed to start off making a loss. So what would happen if investors fail to buy into the hype tomorrow? I can think of a few things: - The retail price for the console would be forced closer to its "actual cost" region. Could we see another $599 console? Only investment interest can determine that. - Sony may be forced to take a more casual direction after the success of the Wii last time. Investors would still see it as an emerging market, much like smartphones and epads of their time. It all depends on investor feedback. It's not Sony doing what the market wants, it's investors speculating where the market is GOING. If they think the DS4 is going to be a failure, you'll see Sony changing it quicksmart.
Are there any other factors at play here? Could this affect anything else between now and E3? |
They will not fail.
