Official Press Release from Walmart:
http://www.walmartfacts.com/articles/5673.aspx
Wal-Mart Moving Exclusively Toward Blu-ray Format Movies and Players |
Last Updated: Friday, February 15, 2008 |
Bentonville, Ark., Feb. 15, 2008 – Wal-Mart Stores, U.S. today announces that its 4,000 Wal-Mart and Sam’s Club stores will move forward this year with one hi-definition movie and hardware format: Blu-ray. The change will take place quickly over the next several months whereby the retailer will phase out HD DVD offerings and reorganize shelf space. By June, Wal-Mart stores, Sam’s Clubs, www.walmart.com and www.samsclub.com will offer only Blu-ray movies and hardware machines, as well as standard definition movies and DVD players, and up converts. "We’ve listened to our customers, who are showing a clear preference toward Blu-ray products and movies with their purchases," said Gary Severson, senior vice president, Home Entertainment, Wal-Mart, U.S. "With the customers best interest in all we do, we wanted to share our decision and timeline with them as soon as possible, knowing it will help simplify their purchase decision, increase selection, and increase adoption long term. We anticipate enhancing our selection with continued great values in hi-definition Blu-ray products, so our customers can further enhance their entertainment experience at home." Wal-Mart will continue to sell through remaining HD DVD product, but in less than 30 days customers will see a more predominant move toward Blu-ray in stores, clubs and online. As the nation’s largest retailer, Wal-Mart thoughtfully reviewed all areas and impact in making its decision, and is excited to move forward with one format and share its future plans with customers. |
And Article about it:
http://www.news.com/8301-10784_3-9873029-7.html
Wow, one thing after another. Toshiba MUST throw in the towel soon.
Wal-Mart puts stake through HD DVD's heart
Things have gone from bad to worse for HD DVD in the space of one week.
Wal-Mart Stores announced on Friday morning that it, too, has chosen a side in the battle for high-definition video supremacy: by June, it will stock only Blu-ray Disc players.
A buyer in Wal-Mart's video division wrote this morning on her Wal-Mart Checkout blog that the retail giant had made the decision following Netflix and Best Buy's high-profile announcements that they will exclusively stock Blu-ray products.
Wrote Susan Chronister of Wal-Mart: "By June, Wal-Mart will only be carrying Blu-ray movies and hardware machines and, of course, standard-def movies, DVD players, and up-convert players."
"So," she continues, not mincing words, "if you bought the HD (DVD) player like me, I'd retire it to the bedroom, kid's playroom, or give it to your parents to play their John Wayne standard-def movies, and make space for a (Blu-Ray Disc) player."
That might be the best option at this point, as the dominoes keep falling in Blu-ray's favor. While Netflix and Best Buy were pretty damning evidence that the end was near, now it's glaringly obvious: it's over for HD DVD.
Now, that doesn't necessarily mean that consumers will automatically start buying Blu-ray players. As mentioned many times before here, prices will have to continue to fall on both Blu-ray players and packaged media for there to be any sort of mainstream adoption of the format.
There are rumors that Toshiba might soon be declaring defeat: The Hollywood Reporter has sources telling it that Toshiba, the main backer of HD DVD, might drop its allegiance with the format in the next few weeks.
Toshiba denies it, but stay tuned. There's likely much more to come in this drama.
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