The PlayStation 4; don't be surprised if it is "free" at launch

[umegames]

Train wreck said:

Already the second mention of a subscription model for the PS4 and Microsoft already having it in place. Even though at the end of the day I feel the consumer gets cheated in the end, it far better for Sony's (and Microsoft's) bottom line than releasing a expensive console and have to rely on price cuts.

You might think, but the phone business doesn't work that way, and they're not only more profitable, they draw in more customers because of that model, even customers who really have no business having smart phones based on their needs and use ( i worked in cell phones) .