sunK1D on 03 February 2013
Won't happen.
Sony "couldn't keep" America with all the brand awareness they had with the PS2 when MS was still an infant. It's simply too late now. The Xbox brand is huge compared to what it was back before the X360 came to be. In fact, Sony's position in the market is actually worse now due to Nintendo taking over Japan and MS NA. Sony only really has Europe but the question is... Can Sony afford to fight 2 territory wars at once? They're not gonna win NA regardless but if they try too hard they might upset the Europeans and that means market share for MS if they play it right.
