How has Sony not fixed marketing yet?

[enditall727]

richardhutnik said:

platformmaster918 said:

Honestly I was watching Bonus Round and they mentioned that Starhawk and Twisted Metal both bombed this year.  This has been a disturbing trend.  Infamous 2, Resistance 3, Twisted Metal, and many more deserved to sell more.  I feel like their advertising needs to improve to get some big sellers.  They don't adverstise like they did in the PS2 era.  I just wish they would have something better than KB talking about a game when they did.  I mean he's great for selling the console but people don't get to see the awesome upgrading weapons in R3 when he's riding a horse the whole commercial.  How has this not been fixed yet?

Why do you think marketing is something alone that will generate millions and millions of sales?  How many copies do you think Starhawk and Twisted Metal should sell?  The former is a new take on an older IP, and the other one is a reboot of an older IP.  To get sales, you need to move platforms.  The Playstation isn't all that in America at this point (it is XBox territory) and Japan appears to be Nintendo's realm at this point.  So, you have Europe.  You are talking a region that is in financial hell, with large scale unemployment.  How much more would sales do there?

As far as marketing goes, Sony had one of the best campaigns this generation, the Kevin Butler one.  Would Kevin Butler hawking Starhawk and Twisted Metal sold several million more copies of each?

Sometimes, it can't be fixed.  Maybe had Sony been more competitive early on and didn't give up the edge to Microsoft in America, they would of had a shot.

this was a good point, Richard

 

but i have to say that Twisted Metal isn't selling too low. It should be able to climb it's way past 1 million.

 

It still would have been a slow burner if KB did a commercial for it but it probably would have got there faster

 

I think Starhawk was the main game this year that needed better advertising to have good legs. Warhawk was a slow burner so you could tell that Starhawk would be 1 too but it didn't get any kind of commercial time for it to take place