| Blue3 said: apperantly you think you are a electronics expert. Any proof sony cant afford a price cut, NO. Just your opinion. Like i said before 65 nano chips, no emotion engine and Br diods that went form +$100 to below $10. Its obvios you have no clue how much it will save in hardware costs. 70% of USA market, +90% of Japan, +80% Europe, yahh not a big lead. Br is out pacing dvd, the first Br movie to hit 100k did in it half the time it a dvd to hit 100k. what we do know is you are posting nothing but fud. |
Well, reasonably intelligent speculation suggests that Sony could not afford a major price cut on the PS3 for quite a while. We really don't know what Sony was spending to produce a PS3 but analysts estimated that it would you(approximately) $200 more to produce the PS3 (without controllers, packaging, and other associated materials) than Sony was selling it for at launch; these estimates would include volume discounts and what not.
No matter how you look at it Sony would have a great deal of difficulty reducing the cost to manufacture the PS3 to a level where they could justify a $200 or $300 price reduction this year; likely this will have to wait until Sony switches to a 45nm process and does an internal redesign of the PS3 (2009 at the earliest).
Sony launced the PS3 in Q4 of 2006 because it was the latest they could hold it off to (without giving up too much ground to the XBox 360) and they probably set the price at $600 because they could afford to sell the system at that price after the 65nm process was used and their received the benefit from mass producing Blu-Ray diodes.







