Kresnik on 29 November 2012
| kain_kusanagi said: Instead of losing money on a discount, they pack in a game that has already paid for itself and increase the value of the box. People are more likely to buy something if it appears to have more value. The system costs them a huge amount of money to produce, but the extra stuff they are bundling probably is old stock that is costing them money in storage rather than making them money at retail. Pack it, clear it out, trick some people into paying full price for their system, profit achieved. |
Nice explanation, particularly the first line, thank you.
