Kresnik on 26 November 2012
Seems odd. 3DS starts turning a profit on hardware as of July, 4 months later = cut price further. Seems like a hard sell to make to the shareholders. Especially if the competition is... nowhere.
Of course, if the idea is to remove the competition from the market then I can understand it a little better. Short term losses for long term profits. Still, with them launching the Wii-U at a minor loss (along with all the associated R&D + marketing) then I just don't particularly understand. It's the wrong time. I see no reason to make this move at this moment in time.
I guess we'll find out soon enough!
