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None of the above. I'd develop and sell independently much like Notch did, and when/if my game became a success I'd wait for the "Big 3" to come knocking pleading with me to release it on their networks :P

Seriously though, I've heard stories about all the complications that can take place due to all the rules set by each network, so I don't know if I'd want to have to go through all that to release a game. Its a tough one.