Xperia marketshare

[famousringo]

VGKing said:

famousringo said:

DirtyP2002 said:
This is a start I guess, eventhough I don't get the point to brag about a 5% market share. Who the hell cares if you are third, fourth or fifth - a 5% market share is not impressive to me.

Same goes for Windows phones in the OS btw.

There are six billion mobile subscribers on this planet. If you can earn just one dollar from 5% of the mobile market, you have just made a $300 million profit. Yes, I'm muddying the waters between smartphones and dumbphones, but smartphones are already tipping the balance in developed countries, with developing countries sure to follow. The future of the whole mobile phone market is what's at stake here.

Sony's problem isn't marketshare, it's that it can't compete on cost and hasn't yet found a differentiator so they can command a premium for their phones and start earning money.

LOL! Just....no.

There are 7 billion people in the world, you realy thing  a whopping 6 billion of them are paying  a monthly cellphone bill?

It would be more accurate to say that there are 6 billion cell phone contracts which are paid. 

It's important to remember that the formula is not:

1 phone = 1 user = 1 contract

Single users can and do have multiple phones and multiple contracts, including pre-paid arrangements as well as monthly post-paid. Some of those subscriptions will be provided by work, others personal. Some might be in use only when traveling to another country. Some are cellular data-only contracts for MiFis, tablets or laptop dongles.

And you would be amazed at how well cell phones do in underdeveloped countries. Economies which would never afford networks of copper wire find a system of radio towers very economical.

Perhaps rather than talking about subscribers, I should have talked about the phones themselves. Nearly 1.8 billion mobile phones were sold in 2011. Apple's marketshare of all mobile phones that year was a measly 5%, but they captured over 80% of all handset maker's profits that year because their product is well-differentiated and can command a premium in both consumer purchases and carrier subsidies.

That's what Sony needs to do, because right now they're just another Android OEM, and Samsung is the only manufacturer making money selling Android phones right now because nobody can beat them on cost.