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Sony - Xperia marketshare - View Post

DirtyP2002 said:
This is a start I guess, eventhough I don't get the point to brag about a 5% market share. Who the hell cares if you are third, fourth or fifth - a 5% market share is not impressive to me.

Same goes for Windows phones in the OS btw.


There are six billion mobile subscribers on this planet. If you can earn just one dollar from 5% of the mobile market, you have just made a $300 million profit. Yes, I'm muddying the waters between smartphones and dumbphones, but smartphones are already tipping the balance in developed countries, with developing countries sure to follow. The future of the whole mobile phone market is what's at stake here.

Sony's problem isn't marketshare, it's that it can't compete on cost and hasn't yet found a differentiator so they can command a premium for their phones and start earning money.



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