| zuvuyeay said: so it sounds like they can't afford a PS4 launch to me but i suspect comapnies just keep on going til someone turns the lights out, i wonder if they will get out of the hardware business,hard to see them dropping phones/cameras/console but TV's & Laptops,i am not sure how their laptops sell why haven't they dropped their TV business before now?it's been so long at a loss,they must still BELIEVE |
Sony CAN afford a PS4 launch, but they will have to play it smart...
Instead of a 600 dollar ultra super powerful machine selling at a loss, they can go with a 400 dollar powerful enough machine selling at cost or even with a small profit.
Instead of creating their own complex architecture with a custom CPU, they can go more for out of the box parts.
Instead of focusing on hardware, they can work on better, faster and easier to use development tools
The thing is that most of the Sony fans WANT that Ultra Super Powerful machine, with complex and unique architecture, instead of something less powerful, so they either convince their buyers that they bought the not so powerful machine, or introduce something different to disrupt the market (like the Wii did)
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