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GTA IV is going to be the biggest thing in gaming this year. Maybe ever. It is going to be many times bigger than Halo 3.

But we don't know who it is going to benefit most.
Sony because of the tens of millions of PS2 owners waiting to upgrade and because GTA has mainly been a Sony game in the past.
Microsoft because of all that exclusive content and because they are going to spend tens of millions telling the world about it. And because it gets you into Halo 3, Xbox Live etc as well.

I think 360s are going to become supply limited, just like the Wii was at Christmas. They will very easily get to 20 million before the Wii gets to 30 million. In fact it could be 21 or 22 million. Depends how many they can make.

The Wii will continue to sell 1.8 million a month. Mainly because of Wii Fit. Most Brawls will be bought be existing Wii owners.



Incisive and erudite blog by game industry professional.

http://www.bruceongames.com/