The title is out of context Nsanity. If you're going to paraphrase, don't use quotes.
They're not saying they're not competing in the video game console space, that they're taking any type of gamer for granted, or that they don't care about gaming or developing new games. He's saying the company has a broad context in which it a developing content. It's not longer looking to create content usable only in one niche market (consoles, mobiles, tablets, PCs, etc), but across a spectrum of devices. So instead of buying music that only works on the game console, you have music you can use anywhere. On your PC, on your mobile, on your console, or on your tablet. Anywhere.
So a game isn't simply thought of in the context of does this work well for the PC, but can it work on the PC, tablet, mobile, or console? If an application is developed for the tablet or PC, will it also be good for the console or mobile device?
It doesn't mean Microsoft isn't focused on gaming or gamers, but at a higher level their focus is spread in a broad spectrum of devices that they want to provide a consistent experience across.
