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Veknoid_Outcast said:
RolStoppable said:
Veknoid_Outcast said:
I think this is a great business move, and maybe it will even inspire some parents to buy age-appropriate software for their kids.

American parents think that CoD and the like are age-appropriate software for their kids, so this isn't going to change anything.

I don't know about that. I know a lot of parents walk into GameSpot and let their kids pick out a game and then walk it over to the register. If a parent walks into GameStop Kids with his or her child, he/she is likely to walk out of the store with a game with a less restrictive ESRB rating.

You're right that many people don't pay attention to M ratings, but shops like GameStop Kids remove those from the equation.


They could just have all of the kid rated games up front and then have half the store sectioned off for the more mature stuff (or have a back room like that one video rental store we used to go to).  Would probably be just as effective.