These financials are considered a bit of a disappointment. The main problem seems to be that Apple is refreshing an unprecedented number of products in the past couple of months.
| iPad Mini | New product |
| iPad | Refreshed |
| iPod Touch | Redesigned |
| iPod Nano | Redesigned |
| iPhone | Redesigned |
| iMac | Redesigned |
| Mac Mini | Refreshed |
| 13" MacBook Pro | Redesigned |
That is an awful lot of assembly lines to stop, retool, and ramp up in just a couple months. Probably represents around 75% of Apple's revenues. The iPhone in particular is having a hard time getting up to speed.
But once all these new products are shipping on schedule... the holiday quarter is gonna be nuts.
Edit: And interesting fact that came up on the earning call: Apple sold 5 million Apple TVs over the past year. That's a $500 million hobby.
"The worst part about these reviews is they are [subjective]--and their scores often depend on how drunk you got the media at a Street Fighter event." — Mona Hamilton, Capcom Senior VP of Marketing
*Image indefinitely borrowed from BrainBoxLtd without his consent.
