We you...? What the %$@# was Nintendo thinking?

[Andrespetmonkey]

Jumpin said:
 Xbox, like what is that supposed to mean? Xtreme Box? Spelled to sound like some hip 1995 deodorant, cologne, and aftershave box set?

At first it was going to be called "DirectX box" (I'm sure you can work out why), and then that got shortened to just "Xbox".