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I am not a smart investor nor have I ever invested. However, I wanted to know why Apple or Google has never done a split recently. Don't you usually split the stock once it gets past 100 or 200+ level let along 400-600 range. What are the benefits of splitting stock  and what are the downfalls? It seems like these stocks should be split.  The only stock that I know that doesn't split is Berkshire Hathaway.