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Never worked in retail but I knew a few people who worked in the electronics department at Walmart (way) back when I was in university ...

From what I was told, around 70% of consumers had a really good understanding of the systems, games and accessories, about 25% demonstrated some confusion (can a PS2 controller work with the XBox? When does The Legend of Zelda come out for the PS2?), and about 5% were misinformed morons (Nintendo bans M rated games on the Gamecube, that's why you will never see a game like Resident Evil released for it).

I imagine that the 30% of confused or misinformed gamers probably don't have a good understanding of the Wii U yet, and will likely have to be informed before they get it ...