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rocketpig said:

Within a year, I'd wager that the average user won't be able to tell the difference between Google and Apple Maps. On the other hand, at that point Apple will be able to fully integrate Apple Maps into the OS, just like Google has on Android.

Google doesn't have anything integrated in the same locked fashion as Apple.

Example, lets say I have any number of map or navigation apps installed. (there are a lot, maybe I decided to purchase one from a GPS company)

I then click my google voice icon and say "navigate to sea world". After it confirms it heard me correctly it would then prompt me with a single popup showing EVERY map/navigation software I have installed. Its then asking me which one I want to use AND if I want to make that one my default app where it would open only that one automatically from there on out.

This is the same freedom of choice that you get with EVERY application in Android.

This is the way it should work and why I refuse to use Apple. They don't do that. They don't let you decide what is best for you.