binary solo on 25 September 2012
Who needs inhouse PR when you can buy it in? They might be better off hiring a PR firm rather than running their own PR shop. PR isn't Sony's core business so there's no point in having anything but a skeleton PR unit which mostly farms out and prioritises PR work.
And what's with criticising Vita for having Ad Hoc MP simply because it's sold very little? It doesn't make ad hoc a bad feature. No wonder the guy lost his job, he can't even do good negative PR.
“The fundamental cause of the trouble is that in the modern world the stupid are cocksure while the intelligent are full of doubt.” - Bertrand Russell
"When the power of love overcomes the love of power, the world will know peace."
Jimi Hendrix
