Ex-PlayStation Spokesman: ‘You Have To Question The Priorities Of The Company As A Whole’

[Soleron]

darkknightkryta said:

Soleron said:
Sony's problems have not been a failure of marketing. If you haven't got a product with mass appeal, no amount of clever ads will save it.

(Goes for PS3, Vita, their TVs and their smartphones)

That's the whole point of marketting, taking something bad and making people buy it.  Not saying I think Sony's products are subquality (On the contrary I think they're all great), they're marketting hasn't been there.  I don't think they should have let the guy who did the Buttler commercials go (I think he's with Activision now).

Nonononono

That's deception.

Good marketing is taking a product and making everyone aware of how much they'd gain from it. You can tell when this happens because both the seller and the buyer leave satisfied.