Walked by the Apple store during launch in Toronto and it was pandemonium... People waiting, laughing, crying(joy).
Then I went to best buy and no one was there buying iPhones. I asked them how come and they said that masses just don't want to buy iPhones from non Apple stores on day 1.
Apparently people who buy the iPhone on day 1 are in it for the "Apple" experience. Very cult like if you think about it...







