Samsung makes fun of Apple in ad

[rocketpig]

happydolphin said:

rocketpig said:

Businesses don't care if a customer is douchey. They only care if they have money. Insulting potential customers is not a solid business plan. This commercial plays like self-congratulatory nonsense. People who have Android phones and like them will chuckle while owners of other phones will say "what a bunch of dicks".

This isn't unlike those awful Mac/PC ads from years ago where Apple caught a lot of flak for basically insulting potential customers. 

The Mac/PC ads went viral. You're dismissing a hugely aggressive and potentially highly successful ad campain because what, some customers won't accept it? It doesn't make sense. It will shock many, enough to make it matter, and that's what counts. The rest is hogwash.

Those ads were so "successful" that surveys revealed people were more sympathetic to the PC character than they were the Mac. That's hardly a ringing endorsement of the campaign, which they quickly scaled back into a less agressive stance and played up the funnier aspects of the duo instead of just ripping PC owners.