Report: Vivendi still looking to sale Activision Blizzard; Sony not interested, Microsoft haggling price

[mjk45]

Kynes said:

man-bear-pig said:

I just realised that for ~$1bn more Microsoft could actually buy all the shares in Sony...wow.

When you want to takeover a company, you need to offer a higher price than the actual market value, sometimes as high as 5 or 6 times the market cap if there is a bidding war.

That is usually true when someone wants control and makes a offer  , in this case the majority owner is shopping it and has debt concerns of it's own and there isn't much interest  .so the party with the negotiating strength here is the potential buyer.