There's no way PS4 is coming in 2013

[Dodece]

@persistanthug

Just prior to the first E3 event after launch Sony's Vice President told the media there were no price cuts planned for the PS3 console. Even if you believe he confused domestic pricing with international pricing. I believe the price cut held true for all major regions within six months. Thus it was already planned for all three major markets. This he did all of like forty eight hours before it was announced on the stage at E3. By the way nobody was surprised major retailers had leaked it in their circulars up to two week previously.

To put it mildly it was a pretty blatant, and in no way excusable. Sony had planned price cuts months in advance by this point in time. Microsoft kept telling the media they were coming. Third party developers had made veiled threats at Sony if they didn't happen. Plus the sales of the machine were bottoming out. It was just so obvious that it was going to happen. That he shouldn't even have bothered trying to dismiss them.

What makes the episode so laughable, or sad as the case may be is this. There were a lot of people on these forums who defended what he did. The arguments was if lying benefited Sony then Sony had every right to lie. It is hard to imagine how anyone could defend the lying let alone the notion that he thought people were gullible enough to fall for that. Yet a lot of people did just that.

Anyway Sony never really comes clean about lies. No matter how obvious it is that they have been caught. What would be nice is if Sony just adopted the strategy that their competition uses. It would save them a lot of grief, time, and money. Just say you don't comment on speculation or rumors.