This coming from the company that absolutely destroyed the music game genre by releasing way too many iterations in far too short a time. Quite hypocritical, honestly.
Even some of my die-hard CoD friends have been telling me after MW3 they're not all that excited about Black Ops II. I think Activision is a sh***y game developer, and the only reason I'd ever buy a product from them is because they incidentally are merged with Blizzard and I play Starcraft II competitively.