Ssenkahdavic on 02 August 2012
The problem is with the boycott itself. They are boycotting a restaurant because of the views of its CEO, views which many support. Problem ends of being that there are many who disagree with the CEO, but believe in his rights to make such a statement.
On the other side though, it has brought out support of people who disagree with his statement, but standby his right to make it.
It ends up being a % of the % of the % that disagree with his stance on the subject, that will end up boycotting and might even strengthen the company in the long run.
