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bbsin said:

@famousringo: Honestly... And how much money do you think Nintendo makes off of every DS? we're not just talking about 20 million Wiis here. 66 million DS with a probable plus 50-65 USD profit return. Do the math and tinker around with the net income they already have since 2005. It ain't hard, it's Nintendo's business model, they've been doing it for years. Their strategy is to make the bulk of their money off of Hardware and try to sell their hardware to a broader casual market. It wouldn't work for software because each casual consumer don't buy alot of games, most people with Wii and DS are satisfied with WiiSports or brainage alone.

Nope. Nintendo strategy is to sell its hardware without loss so they will never be damaged by a failure but the ultimate goal of Nintendo is to sell its software on their platforms so they would not pay royalties to others ( like in period before Famicom birth). Do you know that Nintendo is the first ( or second ? ) publisher in gaming industry ?.

Nintendo , unlike MS or Sony or any other gaming company, is a software house where game designer design its own hardware ( this is the Nintendo Difference ).



 “In the entertainment business, there are only heaven and hell, and nothing in between and as soon as our customers bore of our products, we will crash.”  Hiroshi Yamauchi

TAG:  Like a Yamauchi pimp slap delivered by Il Maelstrom; serving it up with style.