Kresnik on 24 July 2012
This has already been said by someone in here (at least I think I read it here), but: developers can't get as good sales from shovelware/crap games at the end of the gen than they can at the start. Like Ryuzaki said, there's not as many wows to be had from graphical improvements this late on (though, Naughty Dog continue to impress), and just generally you can release poorer quality games that would get better sales.
