By using this site, you agree to our Privacy Policy and our Terms of Use. Close
kowenicki said:

of course it isnt tax or shipping...

its marketing, so cost of advertising, external marketing agencies, internal marketing and marketing staff costs, air time, print cost etc.

If I put an ad on the tv that costs $100,000 in air time then it costs a lot more than that in reality... you have ad agency costs, design, distribution, internal marketing function... etc

Just curious as to why it's called sales and marketing and just not marketing.