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Lostplanet22 said:
it is better to sacrifice profit to get more marketshare?

That's what I'm asking. I guess your answer is no.

But marketshare is a long term investment, I think they could've sold much more last and this holiday season and they could've hurt PS3 and WiiU more if they reduced the price. That in turn would've made the Xbox brand stronger, which is always good before launching a next gen console. It could bring more X720 sales and it may be more beneficial to do that in the long term.

 

MS make a lot of profits on HW as it is and I think it would've been smart to cut the price last year. They'll still profit on HW and get more Xboxes out there.



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