Discussing PS4 hardware and manufacturing price

[torok]

MDMAlliance said:

torok said:

withdreday said:

TheProphet said:
How is Sony going to pay for this upgrade in technology, new plant equipment, etc., when it is bleeding red ink? There's not going to be a PS4 for quite some time. If they made game systems upgradable then we could swap the parts and pay a profitable price for the fun of tinkering with the PS3. Besides, the PS3 graphics are so good I don't think they are fully utilized now. If they are, I can't image upgrading for just higher resolution. And what new features would there be? I just don't see any compelling reason to have a PS4.

Sony has more than 15 billion USD in assets. These resent losses are nothing. They can afford a PS4. If it scuffles like the PS3 did out the gate however, that could change.

Actually, people forget that Sony has a large cash reserve (around US$ 170 Billions). They were immensely profitable in 90's-early 2000's. They have a lot of money to burn and will do what they think that will lead to a return to profitability. If they believe that it will be a cheaper console, then it'll be this way. If thet think that it'll be a US$ 600 beast, then it'll be this way.

Anyway, I believe that they will prefer a higher mid-end aproach. Powerfull but not too expensive.

Also people forget that Sony makes plenty of other things as well, and a loss is a big deal because if the loss continues for years they will soon have no assets left.

Of course, that why they are trying to return to profit. My point is that they have enough money to burn to make this. They won't simply do the cheapest thing, they will do what they believe that will give them a good return (it ccould be the cheapest thing or a expensive machine).