If any console manufacturer attempts to do that, they'll see a loss of fan base and sales. No one can risk losing any amount of momentum at this point. And regardless, every company realizes that the second-hand market will always exist as long as there are physical games at retail.
I have a hard enough time that any company would even try something tying a retail disc to any one particular account. That in itself wouldn't be any different for virtually any end user. Saying that someone couldn't even lend the game to their roommate that has a different console? Again, loss of fan base and sales.








