Sony: We won't show PS4 until it can demonstrate 'a significant leap'

[DirtyP2002]

You can have a significant leap with 600 USD PCs right now.

I read from that statement that they will wait till these specs become cheaper for them, otherwise they just can't afford it. A company that is worth 15 billion USD can't afford a product that they expect to lose 3 billion in the first 2-3 years.

Well at least if you try to be sustainable. Sony has not beed sustainable for the better part of the past decade.