Sony Earnings

[shams]

I guess Sony would be happy with this - it makes nice reading anyway. They would take a 100m profit over any loss, anyday.

BUT - as stated above, it *is* the holiday quarter. There is no breakdown of profitability by platform - and they did sell:

- 5.4m PS2s
- 5.76m PSPs
- 4.90m PS3s

...plus a heap of software (all profit) - around 105m units.

Consider that *each* piece of software should be making at *least* $1US profit (after all costs are taken into account), that PS2 hardware should be... $30? profitable per unit - as should PSP hardware?

...and you get $100m (software) + 11m x $30 (hardware) = around $450m (profit)

So the 5m PS3 units still cost them around $100US loss per unit.

...

With much lower sales next qrt (non-holidays), be interesting to see how the figures stack up.