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Mr Khan said:
richardhutnik said:
Kasz216 said:
Chris Hu said:

Its better to give money with a open heart anyway.  Most conservatives give money out of guilt. 

Actually, research tends to point the other way.... Marketing is more effective on liberals when it focuses on the suffering people are going through.  While it works better on republicans when it focuses on a communal duty to do right by your community.


Although this may be due to a ceiling effect because religious people in general do give more.  Religious correlating of course with conservative.

You wouldn't have access to scientific journals would you?

What you just stated sounds like what he said, in description of conservatives.  Appealing to communal duty is an appeal to guilt.  It is focused on the individual to do what is right and personal responsibility to do this.  The liberal view would be on the person being helped and trying to help them any way they can, even if it involves raising taxes.  And this would make a lot of sense explaining how political talk is structured and what is said in it.  The conservative view is, "Who really cares?" and a focus on what the giver does, because it is about what people do on a personal level.  This individualistic view will also cause things not to be viewed systemically, and asking, what can be done to address systemic issues.  Today, viewing poverty as a systemic issue, and not one of personal responsibility, is a liberal approach.

This being said, who said there it is wrong to appeal to guilt if it gets people to do the right thing?  Moral conduct has guilt as part of it.  Guilt is a factor to drive people to think differently on things.

This is an interesting viewpoint, as it could suggest that Conservatives operate on motive-based morality and Liberals operate on ends-based morality.

Well, to quote Forbes quoting a study I believe hasn't been released yet...

"Republicans’ moral foundations are embedded in respect for authority and traditions, loyalty and purity – so says Rice University Professor Vikas Mittal, co-author of the research paper, which will be published next month in the International Journal of Research in Marketing.

On the other side, Democrats’ moral foundations are rooted in equality and protection from harm, says Mittal."

"They found that Republicans were three times more likely to part with their money when Rebuilding Together was described as “supporting working American families following traditions and supporting their communities.” On the flip side, Democrats were twice as likely to kick in when the organization was described as “ensuring the protection of a home to every individual.”"

http://www.forbes.com/sites/tomwatson/2012/06/01/giving-differently-liberals-and-conservatives-have-radically-different-views-of-charity/

 

Of course I can't speak for the veracity of the study since I haven't accessed it myself yet.  Though I wouldn't be surprised.

 

I'd say the most interesting question would be "How do you make it so liberals are more proactive in giving.

Perhaps money put towards hightlightling local charities in urban enviroments and creating easy way's to donate would be a good way to go.