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Depends on how you define "won".

If we are talking about how many new ips then Nintendo. If we're talking about how good graphics wise then Sony. If we're talking about how many A+ hardcore games then Microsoft. Halo 4 will sell more then everything Sony showed combined.

But if we are talking about what was the Holy shit that's amazing moment then WAtch Dog wins hands down. Game of show followed closely by Asassins Creed 3.

All three main conferences were disappointing.