ils411 said:
legend92(3) said:
ils411 said: MS didn't over stuff retail channels. Retailer's did that, not MS. Most likely retailers and distributors banked on the 360 and kinect selling like it did when it launched way back in 2010. MS was only too happy to oblige to their orders. |
This. Companies can't simply force retailers to take in and pay for a shit load of consoles because they shipped them. A retialer has to order something before they recieve it.
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there are actually some instances wherein companies can force retailers to buy a shit load of stuff and way more than what they need. this usually can happen when the company owns the the leading product and has an overwhelming control of the market plus the product is greatly greatly in demand.
I've seen this happen once when I use to work at retail. good thing that i wasn't the purchaser in charge of that product lol!
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It's also exceedingly easy when you control the retail arm. For example, Apple could easily channel stuff through their stores (though, given the sales of their product, they hardly ever do).
Unfortunately, car companies do this all the time, and then they can't shift them. This causes them to use such ridiculous finance packages that it ends up hurting the company real bad. GM did this massively before their bailout... and by the looks of their numbers, they're still doing it today.