Texting: One of the biggest scams of all times? Yay or Nay

[cloud1161]

outlawauron said:
It's a possibility, but my unlimited texting is only $10 as well as the support of MMS. Those messages can cost quite a bit as it's a picture or video. While it is true that they make their money using similar tactics, it's just a cost leadership strategy (or razor blade model, whatever you want call it).

So many other companies do similar things, I don't think you can really call it out as a scam or anything like that.

Is unlimited texting really down to $10?  It was $30 when I upgraded my phone over summer, that's with ATnT.